Is Cold Email Legal in the EU? A Practical GDPR Guide for B2B
What you are actually allowed to do when you cold email companies in the EU, in plain terms: who you can contact, and how to stay on the right side of the law.
8 min · Apr 2, 2026
The Leadsplug Blog
Strategies, insights, and playbooks for growing your B2B business in Europe.
Outbound Lead Generation ROI: How We Measure It, and How to Model Yours
A documented 167x return from one European B2B engagement, how we separate pipeline from closed revenue, and the formula to model outbound ROI on your own deal size and close rate.
5 min · Mar 20, 2026
AI Agents & Cold Email: What Actually Works in B2B in 2026
How AI-assisted research and personalization changed cold outreach, and why B2B markets demand a smarter approach.
6 min · Mar 10, 2026
Automated Email Infrastructure: The Complete Setup Guide
How we set up sending domains, DNS, and warm-up for cold outreach, with a human approving every campaign before it sends.
7 min · Mar 1, 2026
Agentic LinkedIn Outreach for B2B SaaS
Combining AI-assisted email outreach with LinkedIn engagement for a truly multichannel pipeline.
8 min · Feb 20, 2026
ICP Research Framework: Finding Your Best-Fit Accounts
A step-by-step process for identifying and scoring your ideal customer profiles using data enrichment and buying intent signals.
7 min · Feb 10, 2026
A/B Testing Subject Lines: 5 Patterns That Keep Winning
The subject-line patterns we reach for across European B2B campaigns, why each one works, and how to test them properly on your own list.
6 min · Jan 28, 2026
Outbound vs. Inbound: How to Choose the Right Mix for B2B
Outbound buys speed and control over who you talk to. Inbound compounds slowly and gets cheaper per lead at scale. Here is how to match the channel to your deal size and stage.
7 min · Jan 15, 2026